Category Archives: Realtor

The Six Elements that Determine if a Home Sells

Price – This is probably the most important element of the six items listed. A property needs to be properly priced to attract buyers in the first place. Pricing a home too high will most often lead to a lower sales price and longer market time than if priced right in the beginning.

Property Condition – Properties that are in tip top shape will usually sell much quicker than a property that’s in disrepair or needing updating. Properties that are in substandard condition will often draw low ball offers from investors and those folks looking for fixer uppers. Additionally a property that’s not up to certain minimum standards will not be considered for government backed loan programs, which significantly reduces the pool of available buyers if your limited to cash or conventional buyers.

Terms – This item rates high on the list of elements because if a buyer is unable to locate the needed financing, then they will not be in a position to purchase your property in the first place. If interest rates are at an attractive level and lending standards are reasonable, then terms should not be an issue. If you have a hard to sell property, then you might consider offering seller financing. This would open up your property to those buyers that are unable to secure traditional financing.

Agent Marketing – Selecting an agent and firm that has your best interest in mind is most important. You want someone that will provide you the necessary information, so that you can make informed decisions throughout the process of buying and selling. Visit www.KnoxSold.com to find out more about agent marketing.

Market Conditions – This is one of the elements that you have little to no control over. Market conditions will determine a property’s value at any given time based upon the law of supply and demand. The market is ever changing as the supply of available properties for sale rises and falls. Values will rise as the supply of available properties dwindles, and values will fall if the supply of properties exceeds buyer demands.

Property Location – Location greatly affects the value of a property. Property values are mostly influenced by neighboring property values. Usually you will find like valued properties in company with with one another. When pricing property you will usually need to be priced in relationship to other properties in the immediate area.

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Advantages of Using a REALTOR®

All real estate licenses are not the same. Only real estate licenses who are members of the National Association of REALTORS® are properly called REALTORS®. They proudly display the REALTOR “®” logo on their business cards or other marketing and sales literature. REALTORS® are committed to treat all parties to a transaction honestly. REALTORS® subscribe to a strict code of ethics and are expected to maintain a higher level of knowledge of the process of buying and selling real estate.
 
Here are some reasons why you should consider using a REALTOR®:

1. Your REALTOR® can help you determine your buying power.

2. Your REALTOR® has many resources to assist you in your home search.

3. Your REALTOR® can assist you in the selection process by providing objective information about each property. Agents who are REALTORS® have access to a variety of informational resources.

4. Your REALTOR® can help you negotiate. There are a number of negotiating factors, including but not limited to price, financing, terms, date of possession and often the inclusion or exclusion of repairs.

5. Your REALTOR® provides due diligence during the evaluation of the property.

6. Your REALTOR® can help you in understanding the different financing options and identifying qualified lenders.

When buying or selling real estate, look for an agent who proudly displays the REALTOR “®” logo.

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The Best Day to List Your House

Turns out the best day of the week to list your house is on a Friday. Homes listed on Fridays tend to bring the seller a higher percent of their asking price than on any other day of the week, according to research done by the real estate brokerage Redfin. Homes listed on Fridays usually sell the quickest as well. The majority of the property showings occur Friday through Sunday, so it makes perfectly good sense that Fridays would rate high.

Another good day to list your home is on a Tuesday. Tuesdays generate the most interest for home tours. Tuesday is often a big planning day for many people as they make plans for properties to view over the upcoming weekend.

Wondering what’s the worst day of the week is to list a house? Well; it’s on Sunday.

You can sign the listing paperwork with your REALTOR® on any day of the week, but ask your REALTOR® to time the marketing of your home so that you get maximum exposure. You only get one chance to make a good first impression, so why not make the best of it.

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Learn About the REALTORS® Code of Ethics

The REALTORS®’ Code of Ethics was established in 1913 by the National Association of REALTORS®. It’s a set of rules that were established to raise the standards of professionalism and service in the real estate industry. The rules are divided into three areas: 1) a broker’s duties to his clients, 2) a broker’s duties to his fellow brokers and 3) a broker’s duties to the public. The current Code of Ethics contains seventeen articles.

Over its one hundred year history, the Code of Ethics has been amended and revised to keep up with the changing times. Local REALTOR® Associations are charged with enforcing the Code of Ethics and handing down punishment to those found to be in violation of one or more of the articles.

To keep REALTORS® up to date on the Code of Ethics, the National Association of REALTORS® requires all REALTORS® to take a training course on the subject every four years.

In recognition and appreciation of their obligations to clients, customers, the public, and each other, REALTORS® continuously strive to become and remain informed on issues affecting real estate and, as knowledgeable professionals, they willingly share the fruit of their experience and study with others.

Source: National Association of REALTORS®

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Real Estate Careers on the Rise

More people are securing careers in real estate as the housing market shows signs of improving. Many REALTOR® Associations are reporting an increase in membership applications. The picture of just how many people are making the move into real estate is still unclear at this point.

The real estate industry lost a number of real estate professionals over the last four to five years, because there were not enough sales to support them. Many have remained in the business, but on a part time basis. They’ve been forced to take another job, just to make ends meet. As the market continues to improve, many of these folks will return to the business full time.

If you are considering a career in real estate or returning to the business, then check us out at www.TopofKnox.com.

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Why Choose a LeadingRE Firm?

Leading Real Estate Companies of the World® is a network of over 500 of the very best real estate firms that are located in over 40 countries. These firms have 4,000 offices with 120,000 sales associates. In 2012 these firms had sales of $272 billion dollars representing over one million transactions, which placed Leading Real Estate Companies of the World® #1 in sales volume in the United States.

Sales volume numbers for 2012 were as follows:
Leading Real Estate Companies of the World® – $272 billion
Coldwell Banker – $200 billion
Re/Max – $188 billion
Prudential – $126 billion
Keller Williams – $119 billion
Century 21 – $107 billion
Sotheby’s $53 billion
Real Living – $37 billion
ERA – $23 billion
Realty Executives – $17 billion
Better Homes & Gardens – $11 billion

Firms affiliated with Leading Real Estate Companies of the World® can offer sellers global exposure of their home in addition to strong marketing expertise at the local level. Leading Real Estate Companies of the World® has the resources to market your property to the highest possible number of potential buyers. With 120,000 talented associates around the world, they expose your property to buyers on six continents ensuring more eyes are on your property. In addition they receive inbound clients from other affiliates around the globe who are interested in purchasing a home.

If you are looking for the best real estate firm to sell your home, then you need to consider a firm that’s affiliated with Leading Real Estate Companies of the World®.

Source: Leading Real Estate Companies of the World®

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Another Agent Had This to Say About Ferguson Realtors

An agent that recently joined Ferguson Realtors had this to say:

“I knew it was time for a change and took a chance on a company that was not a franchise. The Ferguson Company has been hands down the most supportive company I have experienced. The broker and staff are always available to answer questions, and I receive numerous qualified leads.”

Note: Ferguson Realtors has been an invited member of the Network and Leading Real Estate Companies of the World® for over 40 years.

Check us out at www.TopofKnox.com.

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Make Your Home to Stand-out When Selling

When selling your home you need to highlight its strengths and focus on its features. Here’s a list of places to start:

1. Make a lasting first impression – Curb appeal is extremely important. Make sure your lawn and shrubbery are neatly trimmed. The front door should be clean and dust free. If it needs a fresh coat of paint, then paint it.

2. Don’t hesitate to decorate – Faded walls and worn woodwork won’t sell your home. A small investment in paint will do wonders.

3.  Let the sun shine in – Open drapes and curtains. Clean the windows. Home buyers are drawn to bright, cheery interiors.

4. Bathrooms are big sellers – Make bathrooms shine. Clean the sinks and toilets thoroughly. Re-caulk vanity tops and tile as needed. Make sure that you are displaying fresh neatly folded towels.

5. Wake up your bedrooms – Remove excess furniture. Use colorful sheets and bed spreads. Open the drapes and let the light in.

6. Pay close attention to the details – Loose door knobs, sticking drawers, wobbly hinges and stuck windows can all cost you the sale.

7. Call the plumber – Have those leaky faucets fixed. Make sure the drains are running free and clear. Clean those rust stains from the tub and bowls.

8. Buyers love big closets – They look even bigger when they are clean, neat and well organized. Remove as much as possible. Either give it away or place it in storage.

9. Lighten up – By day let the sun shine in. By night turn on all lighting in advance of  showings. Make sure that you replace any bulbs that are not working. Add accent lighting to wall hangings, fireplaces and other unique features of the home.

10. Leave it to the professionals – Let your REALTOR® handle the showings and negotiations. They’ve been carefully trained and will look out for your best interest.

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Here’s What an Agent Says About Ferguson Realtors

I have worked for Ferguson Realtors for 16 years and they have promoted, supported and help grow my professional career in real estate. Ferguson Realtors is always on the cutting edge of technology with high quality video, photos, websites and creative ideas in advertising to get homes Sold! Their ethics and integrity, that is the Ferguson name, is also unparalleled in the business. Ferguson Realtors has a personable and friendly atmosphere to work in, while being one of the leading Realtors in the industry. Ferguson Realtors is a company that I am proud to say that I hold my license with and plan to continue my career with for years to come.

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Come Join Us at Ferguson Realtors

We offer our agents:
•No franchise fees
•Signs and copies at no charge
•Choice of commission plans
•Listings promoted on over 50 high traffic internet domains
•State-of-the-art visual marketing
•High quality on-line training at no charge
•Company generated business
•Managing broker with over 50 years of experience
•Member of Leading Real Estate Companies of the World

Go to www.TopofKnox.com to find out more.

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